StatSocial Insights
Target vs. Walmart Shoppers – Celebrity/Influencer Identification and Attribution
StatSocial analyzed the audiences of 200 top celebrity influencers and overlaid these insights...
Target vs. Walmart Shoppers – Celebrity/Influencer Identification and Attribution
StatSocial analyzed the audiences of 200 top celebrity influencers and overlaid these insights with the shopping data of retail giants, Target and Walmart. Doing this enabled us to identify which of...
Influencer Marketing with Joel Mchale
Influencer marketing is growing in popularity for brands because of the massive following celebrities and social media stars have. With so many options brands have to choose someone to represent their brand or product, how do they chose the best fit? Brands should...
Starbucks Dominates on Social, Here’s Why
What’s the only thing that can make a Monday morning better? Correct, a cup of coffee. You probably pass dozens of coffee houses on your way to work., so which do you prefer? We used social data to determine the favorite coffee shop in each city. The Analysis We’ve...
#VidCon: The Leaders of the Online Video Community
VidCon was created to discuss all things online video, for people who love online videos. Naturally, VidCon introduced a Creator Track for the rising video stars to educate and empower the “creator community” VidCon also held an Industry Track for the leaders of...
StatSocial and Bottlenose Partner to Integrate Real-Time Social Audience Data with Stream Intelligence Platform
We’re excited to announce our partnership with Bottlenose to provide real time social audience data into their Nerve Center product. Bottlenose Nerve Center® provides real-time business intelligence for brands and enterprises to detect threats and opportunities by...
New StatSocial Report Functionality: Demographic Filters
We are excited to announce a new feature in StatSocial’s platform! By popular demand, we now allow users to filter reports based on demographic segments (sex, age, location). Filtering reports allows will allow users to: Tailor Content to each segment based on...
PR Week: StatSocial allows you to analyze customized groups of Twitter users
We were recently in PR Week & The Hub featuring our client, Doremus, and their use of StatSocial platform and API. We recently helped plan a highly effective physical event for one of the world’s largest tech companies as a result of knowing detailed...
IBM World of Watson
IBM is hosting their World of Watson event in New York city this week. We’re keeping up with the social conversation, as well as attending, to provide insights about these users. Tuesday: There were 3,000 tweets on Tuesday about the event, potentially reaching 1.27...
E-Commerce Times: Twitter Takes it on the Chin
CEO, Michael Hussey, was featured on E-Commerce Times for his comments on the recent Twitter earnings. Advertisers will have a much better reach on Twitter once the company fully leverages Mopub, said Michael Hussey, CEO of StatSocial. It’s been about a year and a...
Twitter Updates: New Home Page, Direct Messaging, Sports Sales
Twitter introduced new features into their platform this past week including Direct Messaging, a new home page, and selling tickets for sporting events. Direct Messaging Twitter users can now opt in to receive direct messages from any other Twitter user, whether...
Sponsorships for ACM Awards Paid Off According to Social Data
The 50th Academy of Country Music Awards were held at AT&T Stadium in Dallas on Sunday, April 19th hosted by Blake Shelton and Luke Bryan. #ACMawards50 quickly became a trending topic from talk about the red carpet, award winners, and performances. We tracked...
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