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StatSocial Insights

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67th Emmy Awards on FOX

67th Emmy Awards on FOX

Andy Samberg hosted the 67th Emmy Awards on Fox Sunday night. Although record low ratings, the Emmys quickly became a trending topic on all major social networks and Viola Davis’ speech was the highlight (and most buzzed about event) of the night. Key Findings: -...

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NFL Kickoff Weekend

NFL Kickoff Weekend

Football is back! It might as well have been a holiday weekend the way fans were acting at the start of the 2015–2016 NFL season. After Sunday at 1pm teams, games, and players took over the trending topics on almost all social media platforms. Cynopsis asked us to...

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Miss America 2015

Miss America 2015

The Miss America pageant aired Sunday night with stiff competition from Sunday Night Football, Fear the Walking Dead, and the season finale of I Am Cait. ABC loyals tuned into watch Chris Harrison crown Miss Georgia as the new Miss America. ABC was the #1 network...

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2015 US Open

2015 US Open

We analyzed over 1 million social users talking about the US Open to determine who they are and what they like. Demographics: Fifty eight percent of the users talking about the US Open were men. Twenty five percent of the audience were teenagers (under 18),...

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HubSpot’s #INBOUND15

HubSpot’s #INBOUND15

HubSpot is hosting their annual INBOUND conference in Boston this week to bring together the best and brightest in marketing and sales with keynotes and talks by Seth Godin, Aziz Ansari, Chelsea Clinton, Sophia Amoruso, and Jonah Peretti. Conference Recap:...

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2015 MTV VMA’s

2015 MTV VMA’s

We analyzed MTV’s VMAs hosted by Miley Cyrus to discover who was talking about the show. Social users tuned into the 32nd VMAs because of their fandom to Miley Cyrus and MTV. These users are 6.9x more likely to like MTV programming and 5x more likely to like Miley...

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